I am Sonia Willcox. I am a Marketing Specialist; I hold a Swiss Brevet Federal in Marketing, I have worked with companies in Switzerland that were engaged in marketing their brand and products both in the national arena as well as internationally.
From developing communications initiatives and marketing collateral to overseeing internal and external communications strategies, I excel at generating useful and positive organizational exposure and enabling the success of overall communications efforts. Along with my proven history of developing trusting and lasting key relationships, I am prepared to impact the success of your organization in this position substantially.
My expertise lies in successfully conceptualizing, implementing, and overseeing innovative marketing strategies and campaigns to drive market impact and expansion for product launch and development as well as brand positioning. Working with specialized external resources, consulting with internal production teams to balance sales projections with production capability, and marketing activities thereof, organized and participated in roadshows and trade fairs. Researched markets for business development and product sales, worked with the CEO and other key staff to build the firm’s network of crucial business introducers. As well as work jointly with stakeholders for investment reporting, company presentations and many more daily tasks that make up the intricate workings of a dynamic marketing department.
WHY WORK WITH ME
MARKETING | COMMUNICATION | DIGITAL
I am goal driven and can rapidly adapt to changing situations without losing sight of the overall objective. I also feel at ease with reviewing marketing objectives and plans to adjust to opportunistic sales, network or market opportunities as they present themselves.
Last but not least, I believe I am a genuine team player that loves to work with people and I never cease to be highly enthusiastic about my job, building value or achieving results. I like the pressure.
I hope the above provides a deeper understanding of my desire to join your team positively. I am available at all times to provide you with any additional information you could require.
WHAT DO I BRING TO A TEAM
- Vast experience in the creative design, presentation, & communication of one’s brand.
- A collaborative personality who thrives on being part of a team & partnership building.
- Reliable, responsible, & dedicated to successful outcomes that are on-time & on-budget.
- Thrives on managing and building the skills & abilities of others.
- Agile in various software, social, & mgmt platforms, with an eye to new tech opportunities.
- Self-starter who prides herself on being resourceful and a problem solver.
- Ability to multi-task, wear different hats, yet still be focused and organized.
German: Working knowledge
OTHER THINGS TO KNOW
Willing to Travel
During this time I was involved in developing the overall Brand and related marketing assets, improving the marketing budgets.
I would define my added value for this position around my ability to communicate with ease with all stakeholders, and especially with team members, as well as a highly efficient and structured approach to my work.
Besides, I speak five languages fluently (EN, FR, CAT, ES, PT) as well as Italian and advanced understanding of German (currently I am studying German B2 in an intensive course).
I would add to the above that I am “very” computer literate, know how to use the MS Office suite, Photoshop, WordPress, and I have graduated in Digital Marketing from the University of New York, thus possessing a good understanding of digital marketing techniques and strategies, SEO, AD Buy, and so on.
And I just started my Executive MBA in Digital Transformation.