Offices

Basel

Byfangweg 6
4148 Pfeffingen
+41 79 389 40 88
hello@soniawillcox.com

Barcelona

Ganduxer 18
08021 Barcelona
+41 79 389 40 88
hello@soniawillcox.com

Hello, there!

We look forward to hearing from you.

+41 79 389 40 88

FAQ

Frequently Asked

Would my business benefit from digital marketing?

Latest events have proven to all of us the importance of being present online.

Avoiding digital marketing denies today’s access to the new media rules and circumstances we live in. The majority of consumers turn to the online world to keep trying to live the new “normal”.

 

I don't like anything that has to do with the techie world, how can I work with you?

Most of our clients come with this mantra, we get it. It evolves very fast and sometimes can get too much.

We do it all in-house, whoever those who are interested, we train them to be independant and we stay in standby in case of need.  We will always answer your questions and concerns and try to find you a solution remotely or in person. Our interest is that you become independant and you loose the “phobia” you think you have for the tech world.

What is a marketing funnel?

A marketing funnel is a model that represents the stages of a buyer’s journey from the first interaction with your brand to a purchase. The funnel metaphor is relevant because it narrows as it progresses, that is the probability of sales decreases at each phase of the funnel.

Which social media channels should my business be using?

If they would give us 1€ each time they ask us this question…

Sadly,there’s no specific answer.

Firstly, you should be focusing on the social media platforms with the most active users. These are (in order): Facebook, YouTube, Instagram, Twitter and LinkedIn.

Next, you need to determine where your target audience spends their time and educate yourself on the demographic. What are their behavioural patterns? What kind of content do they prefer? How does social media influence them as a consumer?

What are the top Digital Marketing tools used in a Digital Marketing Agency?

To perform Digital Marketing activities like SEO, Analytics, Content Marketing, Social Media, Email Marketing, Funnels, etc.,

Digital Marketing Agencies use a lot of automation tools to ease their campaign-related work. Google Analytics, SEM Rush, Google Adwords, Keyword Planner, HootSuite and sproutSocial are some of the most used tools.

SOAR